Search Engine Optimization

Search Engine Optimization is the necessary process to maintain top position on search engines. Because people clicks only first 10 links on the search engine result page (SERP).

Search Engine Optimization is very important technique to rank a website in any search engine. To get higher position of any website or blog you need a proper SEO. The search engine optimization is further classified in two types – One Page SEO and Off Page SEO. Get more details about the SEO course in Jaipur and other related search engine optimization answers from this page. You will get entire SEO training in Jaipur in the best SEO training institute in Jaipur.

What is SEO?

Users normally have a tendency to go to the websites that are in top 5 in search results. You’ll have a question, why many of these websites are position are greater than others. Therefore the simple answer of the query is due to SEO(SEARCH ENGINE MARKETING), which really is a powerful website promotion technique.

Definition of SEO on Wikipedia-
Search engine marketing (SEO) is the procedure of affecting the web visibility of a website in an online search engine’s unpaid results- often known as “natural”, organic or earned results.

SEO Classification on Moz- Search engine marketing (SEO) is the practice of increasing the number and quality of traffic to your site through organic and natural search engine.

As per DigiLearnings– SEO is a well planned, continuous and ever before changing web promotion technique with an individual goal to increase presence, authority and successful traffic to an online site.

Search engine optimization techniques are as follows…

  • White Hat SEO: Identifies the use of marketing strategies, tools and techniques that give attention to a individual audience against se’s (Search Engine’s) and completely employs search engine guidelines and policies.
  • Black Hat SEO: Refers to the utilization of competitive SEO strategies, techniques and strategies that emphasis only on se’s rather than a individual audience, and usually will not obey the search engine’s guidelines.
  • Gray Hat SEO: Using some moral and not honest SEO ways to get position for a site / keywords. SEO practice that’s riskier than White Head wear SEO, but the one which may or might not exactly bring about your site being prohibited from Search Engine’s and their internet affiliate sites.

Types of Search Engine Optimization as follows…

  1. On Page SEO: On-page SEO is the practice of optimizing specific web pages to be able to list higher and earn much more relevant traffic in the SEs. On-page identifies both content and HTML source code of a full page that may be optimized, instead of off-page SEO which identifies links and other exterior signals.
  2. Off Page SEO: Off site SEO identifies techniques you can use to increase the position of an internet site in the search engine webpage (SERPs). Many people associate off-page SEO with link constructing but it isn’t only that.
  3. Local SEO: Increasingly more searchers (especially on cellular devices) want for local businesses. Local SEO can help your business stick out in the SERPs.

See Also: Advanced SEO Questions and Answers for Interview

Why SEO?

Let me talk about some statistics about SEO-

  • Traffic received from the organic and natural SEO supplies the highest ROI across all companies.
  • A lot more than 90% internet surfers find websites using SE’S.
  • Google alone stocks 66.2% search market.
  • Search Engine result web pages contain both organic/natural (free) and PPC (Paid) links. Various SEM studies tell that more
  • than 80% users select organic and natural links.
  • 62% of searchers never go on to the 2nd page of results.
  • Top 3 organic and natural search results control buttons 54% of click and so get succeed to take pleasure from high CTR (CLICK THROUGH Rate) thus higher conversions, means increased traffic and more profit.
  • If a site doesn’t come in SERPs with good positions, its loosing a huge bite of earnings, and that is definitely heading to the rivals. And getting the higher rankings is merely in support of possible by SEO – SEARCH ENGINE MARKETING.

Benefits of Learning SEO Course in Jaipur

  1. If you’ve a site or likely to have one,
  2. Learning SEO can enable you to understand almost all of the problems that holds in a site and how website could get the better search positions.
  3. Best SEO Planning can be done before the planning of a website.
  4. SEO knowledge can enable you to better screen the SEO work if you retain someone to do it for you.
  5. If you do-it-yourself, learning SEO can drive quality traffic to your website and generate business with least resources and team.
  6. Be your own Manager. Become an SEO adviser; provide services to other site owners by driving a real traffic on their websites and earn good looking income by work-from-home.
  7. Get yourself a position in professional SEO companies quickly. The majority of SEO’s achieve high earnings significantly less than 2 years of experience
    Start your own SEO consultancy company, pick assignments online and begin your own online marketing business
    Sign up for the best SEO Institute in Jaipur, Rajasthan. Certified SEO Training course in Jaipur to be taken by highly expert of the subject with 10+ years of experience in the industry.

What Will I learn in This SEO Training?

Search Engine Optimization Topics

Known as SEO, is a technique by which the website, mobile application or online presence can get good rank in SERP (Search Engine Result Page).  Search Engine Optimization is a continuous process to maintain the good position in Search Engines. SEO is the directly related to revenue. When a person searches query in Search Engine, one clicks or open top 4-5 links which appear on the desktop screen. The businesses will be benefited in the case of their website’s link shows on top.

For utilizing it you do not require any paid tool, you required only Search Engine Optimization knowledge. We are here to give the detailed and practical knowledge.

  • What is SEO?
  • Introduction to SERP
  • What are search engines?
  • How search engines work
  • Major functions of a search engine
  • What are keywords?
  • Different types of keywords
  • Google keyword planner tool
  • Keywords research process
  • Understanding keywords mix
  • Google Operator: So that you can find anything on the web
  • On page optimization
    • What are primary keywords, secondary keywords, and tertiary keywords?
    • Keywords optimization
    • Content optimization & planning
    • Understanding your audience for content planning
    • What is the difference between keywords stuffing & keyword placement
    • Internal linking
    • Meta tags creation
    • Creating Webpage in HTML
    • Using google webmasters tool & website verification
    • Sitemap creation & submission in website & webmasters
    • How to write an optimized content
    • How to write a content for article, blog and press release
  • Off Page optimization
    • What is Domain Authority?
    • How to increase Domain Authority
    • What are back links?
    • Types of backlinks
    • What is link building?
    • Types of link building
    • Do’s and Dont’s of link building
    • Link building strategies for your business
    • Easy link acquisition techniques
  • Local SEO
    • Google places optimization
    • Classified submissions
    • Using H card
    • Citation
  • Top tools for Search Engine Optimization
  • Monitoring SEO process
  • Preparing SEO reports
  • How to create SEO Strategy for your business
  • What is link juice?
  • Importance of domain and page authority
  • How to optimize exact keywords for your business
  • What is Google Panda Algorithm?
  • What is Google Penguin?
  • What is Google EMD Update?
  • How to save your site from Google Panda, Penguin and EMD Update
  • How to recover your site from Panda, Penguin, and EMD

Important Blogs to stay updated with Search Engine Optimization techniques and trends.

  1. Search Engine Land
  2. Neil Patel
  3. Search Engine Journal
  4. MOZ

Join the advanced SEO Training in Jaipur in the best digital marketing institute for all internet marketing training. The course in for freshers, digital marketers, and entrepreneurs for enhance their website or business ranking in the search engine result page. Register now for Best SEO training course in Jaipur at DigiLearnings.

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